Tuesday, April 28, 2015

TreeRing Joins California Green Business Program

In recognition of TreeRing’s environmentally friendly practices, the San Mateo County Board of Supervisors certified us this month as a “Green Business.” The distinction also adds TreeRing to the California Green Business Program, which features some 2,800 California-based companies.

TreeRing is the first yearbook company to receive this certification and is also one of the first education technology companies to receive this certification.

We were recognized by the Green Business Program for our three-prong approach to creating a more sustainable yearbook company, which includes:

  • Planting a tree for every yearbook sold
  • Partnering with a green certified printer to produce our yearbooks on recycled paper
  • Recycling and composting as many materials in our office as possible

To date, TreeRing has planted more than 700,000 trees with its partner, Trees for the Future, and is on pace to pass the 1 million trees planted mark later this year.

The Green Business Program is a network of local programs operated by counties and cities throughout California. Together, the local programs and businesses that comprise them have saved more than 820,000 metric tons of CO2 (about the equivalent of planting 43,000 acres of urban trees a year for 10 years!) and have saved more than $30 million in energy costs.

To be certified as a Green Business, companies must demonstrate that they take action to conserve resources and prevent pollution in their facilities and operations. Credit worthy actions items consist of certain requirements for all businesses. These items are then verified through several on-site assessments.

For more information on TreeRing’s environmentally friendly practices, visit www.treering.com/Environmentally-Friendly-Yearbooks.

Monday, March 9, 2015

TreeRing Signs Student Privacy Pledge Joing Apple, Google, Edmodo & others in Commitment to Safeguard Student Privacy

TreeRing Signs Student Privacy Pledge Joing Apple, Google, Edmodo & others in Commitment to Safeguard Student Privacy

San Mateo, CA - March 9th, 2015 - Continuing its commitment to student privacy, TreeRing Corporation today joined more than 100 other leading education technology companies in signing the Future of Privacy Forum’s Student Privacy Pledge.

The pledge, launched in October 2014, features a list of 12 commitments each signatory must make, including:

  • Not sell student information
  • Not behaviorally target advertising to students
  • Use data only for authorized education purposes
  • Not change privacy policies without notice and choice
  • Enforce strict limits on data retention
  • Support parental access to, and correction of errors in, their children’s information
  • Provide comprehensive security standards
  • Be transparent about collection and use of data

President Obama, the National PTA and the National School Boards Association all endorse the pledge and the commitments that comprise it.

TreeRing, the first social yearbook, has adhered to the tenants of the pledge since its founding in 2009, so signing was an easy decision, said co-founder and CEO Aaron Greco.

“Privacy is a core promise we make to every person who uses our product,” Greco said. “We know that there are a lot of factors that go into deciding how and when to share photos and memories, and that it can be a very personal decision. We want parents, teachers and students to all feel confident that, until they make that decision to share, any information they provide to TreeRing remains private.”

TreeRing now partners with more than 3,500 schools to help more than one million students capture and preserve their memories, and have them printed in their own unique versions of the school yearbook.

Other signatories of the Student Privacy Pledge include Apple, Clever, Code.org, Edmodo, Google, Gaggle, and Microsoft